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Alina Bugarin

About Alina Bugarin

Alina Bugarin is a passionate Online Marketing Specialist that has a strong background in social media marketing, online campaigns, content writing & scripting for ads and animations.

Marketing - Igniting Your Startup
19
Feb
2015
Marketing

Outbound Marketing

Sometimes you just have to pay to get what you want. That’s how traffic works. You can let your imagination run wild, but we are talking about online traffic here. I consider outbound marketing all the advertising and exposure that one pays for. Outbound marketing… continue reading

Marketing - Igniting Your Startup
18
Feb
2015
Marketing

Inbound Marketing

No selfishness allowed! Earn your audience attention through content that matters for both you and them. When it comes to online marketing, there are two ways in which it can be done: through inbound marketing or through outbound marketing. The differences between the two of… continue reading

Marketing - Igniting Your Startup
16
Feb
2015
Marketing

Product Life Cycle Stages. Part II

Be careful about the nasty decline stage. In the previous article I talked about the fact that products have 4 life cycle stages and most of the products can be defined as belonging to a specific one. If the first two stages, introduction and growth,… continue reading

Marketing - Igniting Your Startup
15
Feb
2015
Marketing

Product Life Cycle Stages. Part I

Some products seem to be forever “trendy”… …while others go off trend pretty fast, even in a matter of months. Understanding that products have life cycles just like living beings makes it easier to take better business decisions. One of the most important things an… continue reading

Marketing - Igniting Your Startup
14
Feb
2015
Marketing

Realistic Sales Forecasting

Most times, sales forecasting are done so optimistically that they end up looking like a letter to Santa Claus. Sales forecasting is a complex process through which a company predicts its future sales for a specific time period. Sales forecasting are a lot easier to… continue reading

Marketing - Igniting Your Startup
12
Feb
2015
Marketing

Advantages and Disadvantages of Niche Marketing

What is niche marketing? A huge success or a terrible failure? A niche market is a submarket that focuses on a specific service or product. It targets a very specific demographic profile and can also come as a response to a request for a specific… continue reading

Marketing - Igniting Your Startup
11
Feb
2015
Marketing

Get Your Brand to The Next Level. Make it…

If you want a long-term relationship with your customers, you would better make them love and respect you! Simply branding and throwing ads at them seems that is no longer enough. The concept of “lovemarks” was first introduced by Kevin Roberts, the CEO of advertising… continue reading

Marketing - Igniting Your Startup
10
Feb
2015
Marketing

Stop Planning, Start Listening! Social Listening.

You keep posting but you never take a look at your competition’s online activity. What if they have already posted an opinion similar to yours a few months ago? Kind of embarrassing, right? You should start monitoring the digital media channels right now and see… continue reading